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Tap into TikTok & Instagram's most influential nano and micro-influencers at scale through Crafted Amplify. Crafted connects brands with the best fit influencers, facilitating targeted campaigns that also double as content engines for your organic and paid channels.
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The number one most important factor that impacts the efficacy of your digital ads is ad creative. UGC is the highest converting form of ad creative, and Crafted is the only solution that provides a continuous stream of fresh UGC that you can test with week after week, without having to talk to creators.
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Fill up your content calendar with quality recipe, review, and lifestyle video content from Crafted. You receive usage rights to this content in perpetuity, so you can repurpose it for paid ad creative, your website, and other marketing channels.
Learn More About Organic UGCCrafted reviews every creator before they join Crafted. Creators apply to your brief — no sifting through thousands of profiles and doing outreach — creators come to you. You can always invite more influencers to apply from our broader 300m+ influencer database.
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Creators rates are all set based on the same CPM formula tied to their average historical viewership. Our budget tool and CPM model give you ultimate transparency on how you spend your budget and provide a 93% accurate prediction on the reach of your campaign
Want to see this in action? Book a demoCrafted offers a comprehensive video content solution that can boost in-house capacity by 90%. Set your geo-located campaign brief, ship product or send creators to stores, and leave feedback on video drafts and campaigns all in one easy-to-use portal. With Crafted, you can run an influencer campaign 3 hours per week, not 30 hours per week.
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Monitor your campaign's progression instantaneously with our real-time tracking feature. Gain insights on performance metrics, allowing for timely adjustments and optimizations. Ensure your campaign remains on target, leveraging immediate feedback to maximize its potential and achieve desired outcomes.
Want to see this in action? Book a demoOur comment syndicator pulls all comments across the campaign so you can quickly reply to comments. We use AI to measure positive, negative, and neutral comments. Most importantly, we've programmed buying words into our model to illustrate how likely your audience is to purchase this product.
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Whether you are procuring content for your own channels or launching an influencer campaign, Crafted offers the lowest prices for the highest quality content. Crafted Studio videos start at $210, and Crafted Amplify campaigns are $33 CPM on average — 67% lower than the industry average.
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"We looked at several other companies to help us with our new product launch, and Crafted consistently came out on top. Their customer service and price point can't be beat. "
"Leveraging the Costco content we sourced from Crafted actually led us to open more stores! They all killed it, not to mention took a lot of work off of my plate."
"Working with Crafted has increased efficiency across our influencer programs and diverse campaigns that we've done throughout the year. It's really good to be able to count on a team that is going to take on your strategy and execute flawlessly."
"The platform is super easy and intuitive to use. Our brand and social presence has been elevated across all of our channels because of the content Crafted has produced."
"We were able to acquire exactly what we were looking for to promote our launch into Publix and provide paid social support for retail promotions at Whole Foods and The Fresh Market. Crafted took care of all the heavy lifting that I used to spend weeks of my time on."
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